Alene & Simon recognized the expanse of potential and the passion business owners have for their craft but noticed that there isn't affordable, accessible and actually helpful business and marketing knowledge. This is the missing link entrepreneurs need to truly compete in the market and furthermore, in the international market. Therefore, since 2018, they've been offering their consultation services to Jamaican entrepreneurs, some of which have, as a result, doubled their revenue. ASK Academy was born out of the desire to provide accessible business and marketing consultation so that Jamaicans can grow their businesses long-term.